AT&T Sales Collateral

graphic design | production design

This was a sales enablement collateral package done for AT&T Business Services. The project included a 4-color brochure and one-off sales sheet. This went into a 6-color custom pocket folder with a die-cut that mirrored the outline of the rock, a spot varnish to bring out the highlights of the rock and a custom embossing to bring the texture of the piece to life. It was finished off with a custom embroidered patch that was adhered to the front of the piece. it also had a digital landing page to capture leads. Hero photography was not stock – it was from the library of world-famous National Geographic photographer Jimmy Chin.